Ok now for the actual topic of the thread. Building a good and profitable MMO is hard. There are so many flops out there, and the current mind set of gamers out there makes it even harder. Pay2Play games are becoming a thing of the past, you need quite the roster of players keeping it going (these games I think should be able to survive off of cosmetic shops, as they are still getting revenue else where). Even a well known name like Elder Scrolls switched to a B2P game only a year after release (with DLC and progress increasing purchases).
i have also seen a view point coming around now where being F2P is a badge of honor. While it is true F2P players are needed as they inflate a population to keep a game active and healthy, saying “hey I like this game but am not willing to spend money on it” and then complain that there are a few more hurdles is kind of ridiculous, like you said it is a product, and rarely do we get any sort of product for free. This is a mind set tho, and as players can get a decent experience for free out there, they will jump on that. This forces companies to find ways to make money, gating content through DLC, putting timers on everything to be sped up, limiting slots in a collection and strategy gearing game, so on and so forth. While you can upgrade faster with money, at least we don’t have to worry about buying DLC.
With that hat out of the way, the developers are doing better then given credit for. Yes this event is targeted at a high gear level, it could be that way due to ET coming out. It is also true the last event/update was amazing for newer players/alts. You literally just had to log in every day for an hour and a half and be able to get a legendary soul, not run a single dungeon. With the upgrade to CS and HM they added a great new gold source to the game for newer players. Combined that with 20th floor, and later OI and you got a descently easy 33 gold for F2P players (I think premium might be throwing off my numbers) along with mats to upgrade in unity (which is cheap till you start refining and still cheap but rng). You could get 4 dgs if you did the event every day, one short of fusing a badge.
All of that is amazing for gear catch up, yes high gear players got it too, but the need for it isn’t as high as it is for new players. To get your fused badge for some classes is almost needed. To get a Legendary soul for less then an oil worth of event currency (+gold). And looking at raven you just need a raid upgrade mat to go from seraph>raven, they are literally making the base raven now. So the climb to TT is a lot easier.
Another thing missed I think is that if they continue with the trend they will basically be giving players an oil a month for just being logged in (3 for premium users, any upgrade to premium is always good). But yes there are areas to improve still (need better source for gem powders), and threads should be made to highlight them. But to be so up in arms that one event was built with higher geared players in mind over catch up events is no reason for the forums to have gotten so doom and gloom. As long as this isn’t the norm, then it will be a drop in the bucket. There will be a lot more events catering to helping low gear players, while only giving a bit to end gear players.